Revolutionary features address concerns of young families by providing coverage for developmental conditions, highest early Critical Illness (CI) cover in Singapore, and protection for both parent and child
Singapore, 11 January 2018 – AIA Singapore today launched AIA Pro Lifetime Protector, an all-in-one investment-linked plan (ILP), alongside three distinctive riders, with market-first features specially introduced to satisfy the unmet needs of young families in Singapore.
Facing the risks of pregnancy complications and birth defects as well as the long-term impact of a child's developmental and learning disorders, and managing the high costs of raising a child are amongst their top concerns, findings of the AIA Parenthood and Protection Study 20171 revealed.
"We should do everything we can for our children; as much as we love them unconditionally, we're not sure if insurers are willing to insure our child should he/she be born with medical conditions," said Ms Seng Yolk Lam, a mother and an AIA Singapore customer.
Ms Ho Lee Yen, Chief Customer and Marketing Officer of AIA Singapore, said, "AIA Singapore is serious about our commitment to help families in Singapore get adequately covered, and we will not shy away from the challenge of developing innovative insurance plans to address the needs of our community. Raising a child can be a daunting task but it is also one of the greatest joys in life. With AIA Pro Lifetime Protector, we want young families to be on top of their changing needs with lifetime protection and be empowered to live life confidently. Together, we can bridge Singapore's S$462 billion2 protection gap."
AIA Pro Lifetime Protector, an affordable way for young families to meet both their protection and investment needs across different stages of life. Key benefits include: